SECO signs new agreement with French ChipSelect

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To further develop its potential in this area, and in line with its strategy of establishing collaborations with experienced partners with a strong knowledge of the local market, SECO was pleased to sign an agreement with ChipSelect to expand its sales force in France.

Recognised as a trusted advisor by the market, ChipSelect is a French organisation for embedded electronic solutions with dedicated technical expertise in supporting the architecture definition and design phase for the distribution channel and customers, and with competitive market understanding for architecture conversion.

The announcement was made by Vincenzo Difronzo, Sales Director EMEA for SECO: “Thanks to the partnership established with ChipSelect, SECO can now add another milestone to the EMEA Sales Strategy. In fact, ChipSelect will act as an ‘Extended Sales Force’ in France on behalf of SECO with the aim of focusing on and developing the Key Account business.”

Denis Jaillard, ChipSelect co-founder and Technical Director said: “We are very happy with this promising partnership. SECO provides valuable solutions from the “macro-cpu” to the “mini-system” that are complementing our line-card and allowing us to address number of strategic market segments and applications. In addition, SECO is offering the responsiveness, the creativity and the customer-orientation of European companies, able to propose solutions that are totally adapted to the customer’s needs and benefits by reducing their Time-to-Market and Total-Cost-of-Ownership.”

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