EDA Market – Answers provided by Vincenzo Purgatorio, Sales Director, South Europe/North Africa, Digi-Key, Headquartered in Milan, Italy

Pubblicato il 7 aprile 2015

EONEWS: What are your opinions regarding the major trends for this market (slowing, growing, booming…)?

Purgatorio: Electronic component distribution sales have continued to rise at a steady rate across Europe. The overall distribution market has grown faster than what was initially forecasted, capturing $1.78 Billion in sales revenue last year.  As compared to single digit industrywide growth figures, Digi-Key reported an annual increase of 26-percent across the EMEA market. In Italy, the company experienced 24-percent year-over-year growth and, going forward, we anticipate a continuation of positive customer buying patterns.

EONEWS: What are the key strategies adopted by your company in the short/medium period to address (or to better address) the needs of the market?

Purgatorio: Digi-Key continues to build and evolve its business in response to evolving customer expectations.  We’ve always been committed to listening and learning to our customers.  With a laser-focus on the needs of the design engineer and their buying patterns, we continue to build upon our global ecommerce engine with value-added content, tools and resources that support the entire design process – from concept to production.

Centered around its unique, highly-efficient distribution model and an in-house inventory of over one million parts, Digi-Key is committed to a superior customer experience.  As we head into 2015, we will continue to scale our global business by building upon our core competency of offering a broad product selection and fulfilling high-mix low volume orders.

diki-keyEONEWS: What are you doing in order to implement your strategies (partnership/agreements, new acquisitions, investments in activities like R&D, people….)?

Purgatorio: We’ve recently established some new partnerships in response to growing customer demand for a broader selection of EDA software tools.  Last year, we collaborated with the industry leader in this space – Mentor Graphics – to launch a suite of professional EDA tools at a reasonable price.  Customers also gain access to Mentor Graphics’ PartsQuest system which automatically links symbols and footprints to over 365,000 Digi-Key components.

EONEWS: What is the most important application?

Purgatorio: It’s hard to narrow it down to just one application with so many new and interesting new technologies emerging.  Of course, one big initiative to driving innovation and new product design is, of course, “The Internet of Things” or IoT.  Device-to-device connectivity is driving the development of new products incorporating embedded, wireless, sensors and motion control technologies.  With many common electronic components at the core of these innovations, we’re seeing increasing demand for pre-built kits or development tools for engineers who choose to ‘buy’ versus ‘make’ some of commonly used modules.

While our supplier partners are hard at work developing new products and solutions in IoT, our commitment is to continue to expand our line card based on hot new technologies, customer interest and potential new business.  One of our priorities is to build upon our roster of authorized suppliers while continuing to fill the gaps with innovative, new products that address growing demand from then engineering community.

EONEWS: Which are the key factors that set your company apart from the competition?

Purgatorio: Digi-Key’s unique approach to distribution and core value proposition comes down to the way we manage inventory and product fulfillment.  Our globally centralized fulfillment center is ultra-efficient in delivering orders around the world within 48 hours.  What keeps customers coming back is our vast inventory and our ability to consistently deliver high-mix, low volume orders  – shipping 99.9-percent of our products on the same day the order is placed.

Digi-Key stands apart in its ability to efficiently and consistently support the design engineer and the component buyer – from product selection and design to rapid fulfillment to unmatched technical support and 0customer service.

EONEWS: And in the middle/long term (if you have a crystal ball!)?

Purgatorio: It’s hard to say what the future holds but one thing is for certain – and that is change!  We learn from our customers and our suppliers and, at Digi-Key, we will always balance the realities of the business with one eye on the future.  Of course, as ecommerce matures and technology advancements continue to change how buyers consume information and purchase products.  In addition to continuing to localize our content to support our customers in EMEA and other parts of the world, we’re also looking at mobile technologies, enhanced video and multimedia user experiences and other options that bolster our ecommerce engine while appealing to the needs of the next generation buyer.

Edited by the Editorial Staff

Contenuti correlati

  • La scheda per maker SmartFusion2 di Microsemi da Digi-Key

    Microsemi inizia la collaborazione con Digi-Key Electronics, per fornire ai maker la scheda di sviluppo di reti di porte programmabili (FPGA), basata su SoC SmartFusion2. Un’esclusiva che Digi-Key offre ai propri clienti globali. Questa piattaforma di valutazione...

  • Digi-Key scommette sul futuro

    Un anno di successi per Digi-Key che chiude il 2017 con una crescita record e annuncia un investimento di 300 milioni di dollari in un nuovo magazzino Leggi l’articolo su EONews di dicembre 2017

  • I primi Kit BLE Pioneer di Cypress disponibili da Digi-Key

    A breve saranno consegnati i primi kit BLE Pioneer per PSoC 6 di Cypress Semiconductor ai clienti che li hanno pre-ordinati tramite Digi-Key Electronics. La società ha ricevuto la tanto attesa merce e ha iniziato a evadere...

  • Digi-Key amplia l’offerta di modelli 3D e simboli per i prodotti di Vishay

    Digi-Key Electronics ha annunciato l’aggiunta di simboli, footprint e modelli 3D per il catalogo di prodotti optoelettronici di Vishay. I modelli, resi disponibili tramite la libreria online di componenti SnapEDA, possono essere scaricati gratuitamente per la maggior...

  • Collaborazione tra Digi-Key e Displaytech

    I moduli display LCD e schede driver TFT integrate di Displaytech sono disponibili in tutto il mondo da Digi-Key. Grazie a un nuovo accordo di distribuzione, infatti, siglato tra le due società, una selezione di moduli display...

  • Reti neurali per applicazioni di visione artificiale

    Sono oramai numerose le applicazioni, in ambito industriale, automotive e commerciali che stanno iniziando a sfruttare le potenzialità offerte dalle tecniche di deep learning che utilizzano reti neurali; tra le più interessanti vi sono quelle di riconoscimento...

  • Da Digi-Key è disponibile il portafoglio di microelettronica open-source di TinyCircuits

    Una selezione di prodotti di microelettronica di TinyCircuits, compreso TinyDuino, è oggi disponibile in tutto il mondo tramite Digi-Key Electronics, distributore globale di componenti elettronici. I prodotti di TinyCircuits sono usati da migliaia di persone in più...

  • Digi-Key aggiunge il download di modelli PCB KiCad

    Digi-Key annuncia oggi l’aggiunta del software EDA open source KiCad al suo elenco di formati scaricabili di modelli EDA per i simboli degli schemi e i footprint su PCB, a copertura di ben 1 milione di parti...

  • I sensori giroscopici MEMS di Tronics da Digi-Key

    Grazie a un nuovo accordo di distribuzione siglato tra le due società, gli avanzati sensori giroscopici MEMS e le schede di valutazione GYPRO di Tronics sono disponibili da oggi in tutto il mondo tramite Digi-Key Electronics, distributore...

  • Digi-Key riceve il ‘Global Distribution Award’ di Würth Elektronik

    È andato a Digi-Key Electronics il ‘Global Distribution Award’ di Würth Elektronik. Il premio è stato consegnato nel corso di una visita alla sede di Digi-Key a Thief River Falls, nel Minnesota. Oltre a riconoscere il successo...

Scopri le novità scelte per te x